Good. That's what clear, careful and creative communications do well.
Big Gnome gets back to basics.
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Wednesday, October 7th, 2009
“Big Gnome” was taken. “The Big Gnome” was, too. And, “Da Big Gnome” were all taken on Twitter. Then I thought, why not combine two loves – craft beer and creative communications. So, if you’re into Twitter, check out @brewgnome. That’s us.
Joining Twitter was big decision. I’d rather watch paint dry than have to filter through even more online noise. But, having another tool to connect with people was. To connect in a genuine way, though, is a whole other challenge.
Several months ago values coach Joe Tye gave his take on Twitter. He noted a significant difference between people who focused solely on themselves (“mirrors”) versus focusing on other people (“windows”). Are you a “window” or a “mirror”? I joined Twitter to not only connect and network in ways that could lead to new business relationships, but to hopefully help people or learn new things from others.
@brewgnome’s goal is to be a window. My reasons may be different from others who tweet solely for personal reasons. That’s cool. If you’re tweeting for professional reasons, though, think first about your intentions and goals. What do you want to accomplish?
July 15, 2010
If you’re unhappy with your current place of employment, consider working at Etsy. They’re hiring – and developed a pretty hilarious little video about what goes into a day’s work at the company.
If Big Gnome and happiness didn’t exist in my life, I might have sent in an application.
April 22, 2010
Lately I’ve taken more time to ask Big Gnome clients and colleagues for referrals and introductions for possible new business. Last week, I took one of our clients, Palmetto Software Group, to On the Border for lunch to talk about who we want to have conversations with. If this IT security company were a restaurant, [...]
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